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Note to myself: My business is how I make my customer feel
Read More“My business is how I make my customer feel.” Our business is actually not about the strategies we create, the workshops we facilitate, the content we produce, the marketing or…
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Inside an Entrepreneur’s Social Media Schedule (infograph)
Read MoreEver wonder how an entrepreneur uses their time on social media? I am probably an extreme example, but then again I sell professional services about social media, so I need…
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When should you start to think about your employer brand? Tips for getting started.
Read MoreWhen should you start to think about your employer brand as a small business owner? The answer is: the moment you know you will not stay as a one man/woman…
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How to select customers and when are you big enough to do so?
Read MoreHow to select customers and when are you big enough to really do it? Or is it more about being comfortable as an entrepreneur to choose one over another? Many larger…
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I’m starting over with this blog
Read MoreI’m a little bit embarrassed about the shortage of content on this blog. I feel the need to explain. I’m starting over with this blog. This blog used to be…
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Why does one become an entrepreneur? Forced by drive.
Read MoreWhy does one become an entrepreneur? The answer is: out of passion and drive so forcing, you have no other option than just to go for it and hold for…
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My tips on how to formulate a price for your workshop
Read MorePricing your services as an entrepreneur can be really tough. I cannot tell you what is the best price for your services, because ultimately it is the matter your customers…
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How to avoid sounding like an asshole as an event’s organizer
Read MoreThis post is about the difference between a professional event’s organizer and an amateur one. I get requests for speaking engagements regularly. And I accept if they match my topics…
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I wasn’t born just to pay bills and then die
Read MoreYesterday I had the opportunity to talk about my entrepreneurial journey to the management team of Lundia, a Finnish design furniture company. Lundia was one of my first customers as…
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The value in building business relationships and networks
Read MoreI’m watching Grey’s Anatomy from the box. The main crew is having a Christmas dinner. One of the side kicks got an invite to the dinner, because she’s going out…
@RantanenSusanna on Twitter
Did you know your #recruitmentprofiles are NOT the ideal #targetaudience for your #employerbrand? Master #employerbranding and learn more from this episode of the #buildingamodernemployerbrand #podcast 🔗 https://buff.ly/3jtINyL. Explore all episodes: https://buff.ly/3n4WUeL
Oivia nuo mönkijät. Ei tarvitse lähteä sairaalaan, kun tarkemmat tutkimukset voidaan suorittaa maastossa.#viestintä
Choosing your #employerbrand #targetaudiences is one of the biggest struggles in strategic #employerbranding. In this episode of my Building a Modern Employer Brand podcast, 🔗 https://buff.ly/2Yy3yS6 I explain the 2 common mistakes in targeting & why you need to avoid them.
Vaikuttaminen vaatii joskus rakentavaa provosointia. Kiitos @RantanenSusanna hyvästä keskustelusta.
The 5 key principles in the magnetic 🧲 #employerbranding method by @RantanenSusanna
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